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/Case studies

Finanza.Tech

ADV/POSITIONING

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Objective

Help promote the brand within the world of SMEs and communicate its positioning as an innovative top market player.

With an innovative, clear and simple method we studied a multi-subject campaign expressed through the claim: “We make difficult things simple“.

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Approach

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Canali

The campaign was promoted on different communication channels, both online and offline:

  • digital
  • print
  • OOH

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